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Ida
London, Queen's Park - Italian - Restaurant - £££
A sparkling little slice of Italy
Opened in 2007 by novelist Simonetta Wenkert and IT engineer Avi Reichenbach, there’s a rare kind of magic to this homely little restaurant, which is still devotedly serving its local community. At its heart is the restaurant’s namesake, Avi’s mother Ida, whose culinary traditions from her Italian hometown of Cupramontana encompass a generosity of spirit that's about more than just good food. While Simonetta still steers the ship, day-to-day service is run by the next generation with infectious warmth. From the open kitchen comes a succinct but ‘innovative’ line-up of unfussy dishes defined by the uncompromising quality of their ingredients. A salad of white Devon crabmeat, vine tomatoes and Granny Smith apple is enlivened with a velouté of roasted red peppers, while signature pastas include bronze-cut mafaldine with sheep’s ricotta, tomatoes, basil and Parmesan as well as the much-lauded tagliatelle al ragù Marchigiano. For dessert, in...
Opened in 2007 by novelist Simonetta Wenkert and IT engineer Avi Reichenbach, there’s a rare kind of magic to this homely little restaurant, which is still devotedly serving its local community. At its heart is the restaurant’s namesake, Avi’s mother Ida, whose culinary traditions from her Italian hometown of Cupramontana encompass a generosity of spirit that's about more than just good food. While Simonetta still steers the ship, day-to-day service is run by the next generation with infectious warmth. From the open kitchen comes a succinct but ‘innovative’ line-up of unfussy dishes defined by the uncompromising quality of their ingredients. A salad of white Devon crabmeat, vine tomatoes and Granny Smith apple is enlivened with a velouté of roasted red peppers, while signature pastas include bronze-cut mafaldine with sheep’s ricotta, tomatoes, basil and Parmesan as well as the much-lauded tagliatelle al ragù Marchigiano. For dessert, indulge in seasonal fruit tarts, tiramisu or basil and dark chocolate panna cotta. Service is ‘impeccable,’ and there’s a short but rewarding list of Italian wines; also, don’t miss the saffron and sour-cherry spritz.
H Green
21 July 2025
I've been going for years as it is my neighbourhood restaurant - the menu changes a bit - but the pasta is always well cooked, well flavoured with a slightly different "take" on its sauces - salsicce is a favourite. I wouldn't travel miles to eat there but am grateful it is at the end of my road. Bookings are managed well (two sittings a night so if you come to the earlier one, you linger at your peril) and it is crowded but then it is part of its charm.
A Wawrik
15 April 2025
VENUE DETAILS
167 Fifth Avenue
Queen's Park
W10 4DT
020 8969 9853
OTHER INFORMATION
No background music, Family friendly, Dog friendly, Credit card required